Marketing and compliance teams are often like two sides of the same coin. Both are crucial to a company’s success, yet they frequently find themselves at odds. Marketing teams thrive on creativity, speed, and pushing campaigns to market, while compliance teams focus on regulation, accuracy, and ensuring everything follows
In the highly regulated world of financial services, managing risks in financial promotions is critical. As compliance and marketing managers know all too well, misrepresentations, missing disclaimers, and inaccurate risk warnings could lead to severe compliance breaches and some hefty financial penalties. With traditional risk management methods already time-consuming and
The world of financial promotions is evolving rapidly. Already more than 19% of Generation Z rely on finfluencers on platforms like YouTube and blogs for financial insights. This surge in activity has led to a rapid increase in the volume and complexity in financial promotions. Compliance teams must ensure all
As a compliance or marketing manager, we know the struggle to keep up with surging financial promotion compliance -and market competition- is real. We get it. With the FCA placing a greater emphasis (and power of enforcement) on consumer protection, there's been a lot more attention and a
